Guillaume "đť‘®" Cabane - on Hacking Growth in eCommerce

On today’s episode, Kunle is joined by Guillaume Cabane, a SaaS Growth Hacker with over 2 decades of online selling expertise. He has been a

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What to do in 2021

On today’s episode, Kunle lays out the key pillars that’ll drive growth for DTC brands in 2021. He distills the experience of having worked with

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Email Marketing Insights from a $50M Ecommerce Email Marketer

On today’s episode, Kunle is joined by Chase Dimond, Partner at Structured Social. Chase is a leading eMail Marketer who has generated over $50 Million

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Podcast #276 66 mins
iOS 14 • FB Ads - Upcoming Changes and What to Do

On today’s episode, Kunle is joined by Nick Shackelford, Managing Partner at Structured Social. Nick is a seasoned performance marketer and media buyer who works

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Podcast #275 52 mins
The Right Way to Capitalise your DTC Business

On today’s episode, Kunle is joined by Andrew D’Souza, Co-Founder and CEO of Clearbanc – a company that helps high growth eCommerce businesses raise money

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What 2020 Taught Me About eCommerce and Retail - A Reflection

On today’s episode, Kunle reflects back on 2020 and shares his 5 biggest eCommerce lessons and 3 biggest life lessons. It has been a landmark

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How to Leverage eBay as a DTC Brand

On today’s episode, Kunle is joined by Kristine Venta Diemoz, Senior Manager – go-to-market strategy and operations at eBay, which is the 3rd largest eCommerce

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Why DTC brands need a single source of truth for their data

On today’s episode, Kunle is joined by Michael Vadini, Founder & CEO of Glew.io – an eCommerce Analytics and Business Intelligence platform founded in 2014.

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How to Scale Up Influencer Marketing as a Foundation for Performance Marketing

On today’s episode, Kunle is joined by Taylor Lagace, Partner, Co-Founder of Kynship – an Influencer Marketing Agency. Taylor started out his marketing journey with

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The Go-to-Market Strategy that Grew Bootstrapped Swag.com to $10M+ in 3 years

On today’s episode, Kunle is joined by Jeremy Parker, Co-founder and CEO of Swag – B2B eCommerce marketplace for promotional products. Jeremy shares the company’s

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Guillaume “đť‘®” Cabane – on Hacking Growth in eCommerce

Posted on 4th February 2021, by Kunle Campbell in Analytics, Customer Service, Ecommerce, eCommerce UX / UI, Measure, Strategy, Strategy Guillaume "đť‘®" Cabane - on Hacking Growth in eCommerce

On today’s episode, Kunle is joined by Guillaume Cabane, a SaaS Growth Hacker with over 2 decades of online selling expertise. He has been a

Read more...

What to do in 2021

Posted on 28th January 2021, by Kunle Campbell in Customer Loyalty Strategy, Customer Retention, Ecommerce, Email Marketing & Marketing Automation, Order Value, Paid Social, Strategy, Traffic What to do in 2021

On today’s episode, Kunle lays out the key pillars that’ll drive growth for DTC brands in 2021. He distills the experience of having worked with

Read more...

Email Marketing Insights from a $50M Ecommerce Email Marketer

Posted on 21st January 2021, by Kunle Campbell in Analytics, Customer Loyalty Strategy, Ecommerce, Email Marketing & Marketing Automation, Measure, Paid Social, Strategy, Strategy Email Marketing Insights from a $50M Ecommerce Email Marketer

On today’s episode, Kunle is joined by Chase Dimond, Partner at Structured Social. Chase is a leading eMail Marketer who has generated over $50 Million

Read more...

iOS 14 • FB Ads »» Upcoming Changes and What to Do

Posted on 14th January 2021, by Kunle Campbell in Analytics, Ecommerce, Measure, Paid Social, Strategy, Strategy iOS 14 • FB Ads - Upcoming Changes and What to Do

On today’s episode, Kunle is joined by Nick Shackelford, Managing Partner at Structured Social. Nick is a seasoned performance marketer and media buyer who works

Read more...

The Right Way to Capitalise your DTC Business

Posted on 7th January 2021, by Kunle Campbell in Ecommerce, Measure, Order Value, Strategy, Strategy The Right Way to Capitalise your DTC Business

On today’s episode, Kunle is joined by Andrew D’Souza, Co-Founder and CEO of Clearbanc – a company that helps high growth eCommerce businesses raise money

Read more...

What 2020 Taught Me About eCommerce and Retail – A Reflection

Posted on 31st December 2020, by Kunle Campbell in Customer Reviews & User Generated Content, Ecommerce, Strategy What 2020 Taught Me About eCommerce and Retail - A Reflection

On today’s episode, Kunle reflects back on 2020 and shares his 5 biggest eCommerce lessons and 3 biggest life lessons. It has been a landmark

Read more...

How to Leverage eBay as a DTC Brand

Posted on 24th December 2020, by Kunle Campbell in Conversion Rate Optimisation, Ecommerce, Marketplaces, Order Value, Shopping Cart - Suggestions, Strategy, Strategy, UX & Site Functionality How to Leverage eBay as a DTC Brand

On today’s episode, Kunle is joined by Kristine Venta Diemoz, Senior Manager – go-to-market strategy and operations at eBay, which is the 3rd largest eCommerce

Read more...

Why DTC brands need a single source of truth for their data

Posted on 17th December 2020, by Kunle Campbell in Analytics, Conversion Rate Optimisation, Customer Loyalty Strategy, Customer Retention, Ecommerce, Infographic, Measure, Order Value, Strategy, Strategy, UX & Site Functionality Why DTC brands need a single source of truth for their data

On today’s episode, Kunle is joined by Michael Vadini, Founder & CEO of Glew.io – an eCommerce Analytics and Business Intelligence platform founded in 2014.

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How to Scale Up Influencer Marketing as a Foundation for Performance Marketing

Posted on 10th December 2020, by Kunle Campbell in Branding, Content Marketing for eCommerce, Conversion Rate Optimisation, Customer Loyalty Strategy, Customer Retention, Customer Reviews & User Generated Content, Ecommerce, eCommerce UX / UI, Measure, Paid Social, PR & New Media, Strategy, Strategy, Video & Photography How to Scale Up Influencer Marketing as a Foundation for Performance Marketing

On today’s episode, Kunle is joined by Taylor Lagace, Partner, Co-Founder of Kynship – an Influencer Marketing Agency. Taylor started out his marketing journey with

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The Go-to-Market Strategy that Grew Bootstrapped Swag.com to $10M+ in 3 years

Posted on 3rd December 2020, by Kunle Campbell in Branding, Content Marketing for eCommerce, Conversion Rate Optimisation, Customer Loyalty Strategy, Customer Retention, Ecommerce, eCommerce UX / UI, Measure, Order Value, Product Recommendation Strategy, Strategy, UX & Site Functionality The Go-to-Market Strategy that Grew Bootstrapped Swag.com to $10M+ in 3 years

On today’s episode, Kunle is joined by Jeremy Parker, Co-founder and CEO of Swag – B2B eCommerce marketplace for promotional products. Jeremy shares the company’s

Read more...