On today’s episode, Kunle reflects back on 2020 and shares his 5 biggest eCommerce lessons and 3 biggest life lessons. It has been a landmark year in many respects and the lessons learnt this year will surely endure in the near future.
2020 started off much like any other year: businesses were making plans and strategies to expand and diversify. But come March, the world came to a grinding halt. Nobody really knew where this would lead to and when things would be “normal” again. Uncertainty ruled the world!
But as some of the dust began to settle, one thing was clear – the “business model” of our world is going to change. Stores and businesses pulled down their shutters (many of them for good). People were stuck at home. Human interactions, which we took for granted all along, suddenly disappeared from our lives.
In many ways it was chaos. But with chaos also comes opportunity. As most of our lives moved online, eCommerce got a real shot-in-the-arm. eCommerce growth fast-forwarded nearly 4-5 years. The businesses that could pivot and adjust to the new world have recorded their best year to date.
We’ve seen a huge shake-up in the way we do business globally. This is going to fundamentally change both sales and marketing strategies going forward. In today’s episode I share some of my key learnings from a year full of learnings, and hope that these will help you and your business in 2021!
Here is a summary of some of the most important points made,
On today’s interview Kunle discusses,
“There’s uncertainty in a certain future.”
The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched.
It is a community…
✔️ for founders and experts passionately involved in eCommerce
✔️ for the truly ambitious wanting to make an impact in the markets they serve
✔️ for those willing and open to help and share with other members
Here is where to apply to join the Facebook group
This episode is brought to you by:
This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses.
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