How Andréa is Building an Eco-Conscious Brand from Ground-Up

On today’s episode, Kunle is joined by Andréa Bernholtz, Co-Founder of the eco-conscious brand, Swiminista, a collection of ultra-comfortable swimwear featuring a soft, luxurious nylon

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Podcast #327 41 mins
Accurate eCommerce Analytics in a First Party Data Era

On today’s episode, Kunle is joined by Edward Upton, Founder of Little Data, a platform that helps eCommerce merchants automatically connect Google Analytics with platforms

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How Getting a Grasp of Critical Metrics, Accelerated Kindred Bravely's Growth

On today’s episode, Kunle is joined by Garret Akerson, Co-Founder of Kindred Bravely, a maternity and breastfeeding apparel brand founded in 2016 along with his

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Podcast #325 49 mins

Optimising CLV with Cohort Analysis

Posted on 18th November 2021, by Kunle Campbell Analytics, Ecommerce, Measure, Strategy
Optimising CLV with Cohort Analysis

On today’s episode, Kunle is joined by Eden Amirav, Founder & CEO of BeProfit, a Profit Optimization and Analytics platform helping eCommerce businesses grow by

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How Collaborative Commerce Could Potentially Disrupt Traditional Wholesaling

On today’s episode, Kunle is joined by David Perry, Co-Founder & CEO of Carro, a new age eCommerce platform that combines Cross‑Store Sales and Influencer

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Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Ian Leslie, with an expert panel consisting of

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Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Rosie Bailey, with an expert panel consisting of

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Performance Marketing for Q4

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Chloë Thomas, with an expert panel consisting of

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Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Derric Haynie, with an expert panel consisting of Eric Toz, Marc Barros, Dylan Mullan and Umar Qamar

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Derric Haynie, with an expert panel consisting of

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Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Kurt Elster, with an expert panel consisting of

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How Andréa is Building an Eco-Conscious Brand from Ground-Up

Posted on 9th December 2021, by Kunle Campbell in Customer Loyalty Strategy, Product Recommendation Strategy, Strategy How Andréa is Building an Eco-Conscious Brand from Ground-Up

On today’s episode, Kunle is joined by Andréa Bernholtz, Co-Founder of the eco-conscious brand, Swiminista, a collection of ultra-comfortable swimwear featuring a soft, luxurious nylon

Read more...

Accurate eCommerce Analytics in a First Party Data Era

Posted on 2nd December 2021, by Kunle Campbell in Analytics, Conversion Rate Optimisation, Measure, Strategy Accurate eCommerce Analytics in a First Party Data Era

On today’s episode, Kunle is joined by Edward Upton, Founder of Little Data, a platform that helps eCommerce merchants automatically connect Google Analytics with platforms

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How Getting a Grasp of Critical Metrics Accelerated Kindred Bravely’s Growth

Posted on 25th November 2021, by Kunle Campbell in Analytics, Ecommerce, Measure, Order Value, Product Recommendation Strategy, Strategy How Getting a Grasp of Critical Metrics, Accelerated Kindred Bravely's Growth

On today’s episode, Kunle is joined by Garret Akerson, Co-Founder of Kindred Bravely, a maternity and breastfeeding apparel brand founded in 2016 along with his

Read more...

Optimising CLV with Cohort Analysis

Posted on 18th November 2021, by Kunle Campbell in Analytics, Ecommerce, Measure, Strategy Optimising CLV with Cohort Analysis

On today’s episode, Kunle is joined by Eden Amirav, Founder & CEO of BeProfit, a Profit Optimization and Analytics platform helping eCommerce businesses grow by

Read more...

How Collaborative Commerce Could Potentially Disrupt Traditional Wholesaling

Posted on 11th November 2021, by Kunle Campbell in Ecommerce, Order Value, Product Recommendation Strategy, Shopping Cart - Suggestions, Strategy, UX & Site Functionality How Collaborative Commerce Could Potentially Disrupt Traditional Wholesaling

On today’s episode, Kunle is joined by David Perry, Co-Founder & CEO of Carro, a new age eCommerce platform that combines Cross‑Store Sales and Influencer

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Marketing Leaders Q4 BFCM Forum

Posted on 8th November 2021, by Kunle Campbell in Conversion Rate Optimisation, Ecommerce, Email Marketing & Marketing Automation, Funnel Optimization, Measure, Product Recommendation Strategy, Traffic, Voucher Code Strategy

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Ian Leslie, with an expert panel consisting of

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Zero and 1st Party Data for Q4

Posted on 7th November 2021, by Kunle Campbell in Conversion Rate Optimisation, Ecommerce, Email Marketing & Marketing Automation, Funnel Optimization, Measure, Product Recommendation Strategy

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Rosie Bailey, with an expert panel consisting of

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Performance Marketing for Q4

Posted on 6th November 2021, by Kunle Campbell in Content Marketing for eCommerce, Customer Retention, Ecommerce, Email Marketing & Marketing Automation, Measure, Paid Social Performance Marketing for Q4

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Chloë Thomas, with an expert panel consisting of

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DTC Founders BFCM Q4 Strategy Roundtable 2 at Commerce Accel Conference

Posted on 5th November 2021, by Kunle Campbell in Branding, Customer Service, Ecommerce, Order Value, Strategy, Strategy Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Derric Haynie, with an expert panel consisting of Eric Toz, Marc Barros, Dylan Mullan and Umar Qamar

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Derric Haynie, with an expert panel consisting of

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Creative and Creators

Posted on 4th November 2021, by Kunle Campbell in Content Marketing for eCommerce, Customer Reviews & User Generated Content, PR & New Media, Social Media, Strategy, Video & Photography

Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Kurt Elster, with an expert panel consisting of

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