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Marketing Leaders Q4 BFCM Forum
Posted on 8th November 2021, by Kunle Campbell in Funnel Optimization
Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Ian Leslie, with an expert panel consisting of… Read more
Read more...Zero and 1st Party Data for Q4
Posted on 7th November 2021, by Kunle Campbell in Funnel Optimization
Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Rosie Bailey, with an expert panel consisting of… Read more
Read more...Email and SMS Readiness for BFCM / Q4 – Expert Panel at Commerce Accel Conference
Posted on 1st November 2021, by Kunle Campbell in Funnel Optimization
Today’s episode is an expert panel discussion from the Commerce Accel Conference. The session was hosted by Will Laurenson, with Chase Dimond, Rytis Lauris and… Read more
Read more...The Rise and Importance of LIVE Selling
Posted on 21st October 2021, by Kunle Campbell in Funnel Optimization
On today’s episode, Kunle is joined by Joseph Heller, Founder & CEO of The/Studio and Supplied, California-based platforms offering on-demand product creation/manufacturing and all-in-one wholesale… Read more
Read more...Identity is Future of the Online Checkout
Posted on 5th August 2021, by Kunle Campbell in Funnel Optimization
On today’s episode, Kunle is joined by Domm Holland, Co-Founder of Fast, the world’s fastest online login and checkout platform. Fast is a San Francisco… Read more
Read more...Building Your First-Party Data Martech Stack for eComm
Posted on 10th June 2021, by Kunle Campbell in Funnel Optimization
On today’s episode, Kunle is joined by Dan McGaw, Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Dan is considered one of… Read more
Read more...Amazon DSP: Using Amazon’s 1st-Party Audience Data for Media Buying
Posted on 6th May 2021, by Kunle Campbell in Funnel Optimization
On today’s episode, Kunle is joined by Kimberly Maggard, Programmatic Advertiser at factor-a, a pioneer in Amazon vendor management with the combination of technology and… Read more
Read more...Getting Personal with Customers using SMS Marketing
Posted on 27th August 2020, by Kunle Campbell in Funnel Optimization
On today’s episode, Kunle is joined by Alex Beller, Co-Founder & President of Postscript, a 2 year-old SMS-marketing platform built for eCommerce brands. Alex is… Read more
Read more...Removing Unintended Road Blocks in the Checkout Process
Posted on 25th June 2020, by Kunle Campbell in Funnel Optimization
Retailers often focus on engaging shoppers at the top of the funnel, which typically involves onsite user experience optimisation, and driving traffic. On today’s episode,… Read more
Read more...How Manly Bands is Transforming the Way Men Buy Wedding Rings
Posted on 18th June 2020, by Kunle Campbell in Funnel Optimization
On today’s episode you’re going to learn about how a non-traditional strategy helped this bootstrapped 8-figure direct-to-consumer brand disrupt the traditional men’s wedding ring vertical…. Read more
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