eCommerce Marketing Growth Hacks 

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The eCommerce Marketing Blueprint

How Direct to Consumer (D2C) Brands, MVMT, Casper, Brooklinen Use Facebook Ads & Paid Social Ads to SCALE

Posted on 11th April 2018, by Kunle Campbell in Strategy

On this episode of the 2X eCommerce Podcast Show, we are going to talk about how rapid growth direct-to-consumer (D2C) eCommerce brands use Paid Social… Read more

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How Teddy Stratford Zip Fit Shirts Built a Strong Memorable Brand Story w/ Bryan Davis

Posted on 4th April 2018, by Kunle Campbell in Strategy

On this episode of the 2X eCommerce Podcast Show, I have a discussion with the founder of Teddy Stratford Zip Fit Shirts, Bryan Davis about how he… Read more

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The Need for Retailers to Improve Data Quality

Posted on 22nd March 2018, by Chris Boaz in Strategy

Many retailers still don’t understand the real consequences of dirty data – both in terms of financial loss and damaged reputations. And they often underestimate how much this can damage their business – and affect their customers. Having worked with a huge range of companies over the last two decades, the team at PCA Predict was inspired to find out exactly how much poor data quality really costs businesses. In our recent report – Fixing Failed Deliveries: Improving Data Quality

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How to Build and Sell an eCommerce Business with Maximum Asset Value

Posted on 22nd January 2018, by Kunle Campbell in Strategy

Thomas Smale is the Founder of FE International – an M & A  advisory services consultancy for mid-market SaaS, eCommerce and content businesses.  FE International… Read more

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KING FITNESS ~ How to build a Lean Direct-to-Consumer eCommerce Brand

Posted on 6th October 2017, by Kunle Campbell in Strategy

I had the privilege of interviewing Joe Leese; who is the founder of a small but growing high-quality gym accessories physical product business: King Fitness Company. I found… Read more

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ISSARA LEATHER: How Rosh is Building an Agile Direct-to-Consumer Fashion Brand

Posted on 27th July 2017, by Kunle Campbell in Strategy

Rosh is the founder of ISSARA – an ethical minimal leather goods brand. ISSARA operates in the affordable luxury space. ISSARA operates in the affordable… Read more

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TrueFacet: How Tirath is Building a ‘Controlled Marketplace’ Handling & Vetting Physical Products

Posted on 7th April 2017, by Kunle Campbell in Strategy

TrueFacet is a New York-based online marketplace for authentic pre-owned designer watches and jewellery from the most luxury of brands like Cartier, Bulgari, Patek Philippe,… Read more

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How this Marketer 10X’d Product Sales with the Classic 4P’s of Marketing Framework

Posted on 31st March 2017, by Kunle Campbell in Strategy

On this episode, we are joined by Trevor Longino; he was the Head of Marketing & PR at a video games online retail store, GOG.com…. Read more

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How Selling to National Retailers can Scale the Growth of Your Physical Product Brand

Posted on 24th March 2017, by Kunle Campbell in Strategy

Yohan Jacob is the President and Founder of Retailbound, Inc., a full-service retail consulting agency based in Chicago. He has been consulting in retail for… Read more

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How this Entrepreneur Built a Thriving Vodka brand with NBA Player Dennis Rodman

Posted on 8th March 2017, by Kunle Campbell in Strategy

I often get questions about how to partner up with celebrities and brands for endorsement deals and merchandised products. What better way to answer them… Read more

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