2014 saw online retail sales grow by 20% across the globe, a 17% rise in the U.S and an equally impressive 14% growth in the UK (with £104 billion spent online in UK). Bricks-and-mortar retail saw more integration with both digital and mobile.  A purely digital currency, Bitcoin, took a significant hit in value, which may be an indication of its maturity. And eCommerce marketers matched their channel-agnostic, experience-oriented consumers by focusing on Omnichannel sales, marketing and logistics. While 2014 saw a lot of new beginnings, where

Businesses are moving toward a cross-channel or multi-channel approach to sales. But what do these much-bandied terms really mean, and more importantly, are they what customers really want? The majority of customers say they want a seamlessly integrated shopping experience, where the same purchase can be completed over multiple channels without obstructions or jarring changes between channels. And an equally large majority of retailers aren’t getting it. This seamless experience is called omni-channel selling, and that’s what we’re going to

As an e-tailer, you are likely swimming with a shark. Amazon is huge and getting bigger all the time. Sure, when I say ‘Amazon’, I partly mean any given ‘big box brand‘ ecommerce store like Tesco, Walmart or Toys R Us. But considering Amazon’s tendency to either eat or kill smaller fish, its exponential growth rate and it’s vast near infinite amount of inventory – it’s also the number one competitor for almost any consumer-ecommerce business. So how do you cope? As an ecommerce entrepreneur, how