eCommerce Marketing Growth Hacks 

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The eCommerce Marketing Blueprint

How Best-In-Class Performance Marketing Teams are Structured and Operate

Posted on 30th September 2021, by Kunle Campbell in Paid Search How Best-In-Class Performance Marketing Teams are Structured and Operate

On today’s episode, Kunle is joined by Reza Khadjavi, CEO of Motion, a platform that supercharges your creative testing and reporting workflow from Ads Manager… Read more

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Using ‘Gated Product Launches’ to Rev Up VIP Customer Purchases

Posted on 8th July 2021, by Kunle Campbell in Paid Search Using 'Gated Product Launches' to Rev Up VIP Customer Purchases

On today’s episode, Kunle is joined by Jordan West, Co-Founder of Little and Lively Clothing + Mindful Marketing Co. Jordan is a multi brand and… Read more

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Amazon DSP: Using Amazon’s 1st-Party Audience Data for Media Buying

Posted on 6th May 2021, by Kunle Campbell in Paid Search Amazon DSP: Using Amazon's 1st-Party Audience Day for Media Buying

On today’s episode, Kunle is joined by Kimberly Maggard, Programmatic Advertiser at factor-a, a pioneer in Amazon vendor management with the combination of technology and… Read more

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8-Figure Scale with an Omni-channel Performance Marketing Funnel

Posted on 29th April 2021, by Kunle Campbell in Paid Search 8-Figure Scale with an Omni-channel Performance Marketing Funnel

On today’s episode, Kunle is joined by Darius Kunca, Co-founder of AdKings, a boutique eCommerce Omni-channel Funnels Growth Agency and host of the “Built to… Read more

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TikTok Marketing Mastery for eComm ► Organic + Paid

Posted on 22nd April 2021, by Kunle Campbell in Paid Search TikTok Marketing Mastery for eComm ► Organic + Paid

On today’s episode, Kunle is joined by Chase Chappell, Founder of Chappell Digital Marketing. Chase is an internationally recognized authority in performance marketing, specialising in… Read more

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Launching, Growing and Scaling a DTC Brand on Amazon in 2021

Posted on 11th February 2021, by Kunle Campbell in Paid Search Launching, Growing and Scaling a DTC Brand on Amazon in 2021

On today’s episode, Kunle is joined by Stefan Jordev, Director of Marketplace Strategy at Bobsled – a digital marketing agency that has successfully launched 100+… Read more

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How Manly Bands is Transforming the Way Men Buy Wedding Rings

Posted on 18th June 2020, by Kunle Campbell in Paid Search Digital Native Brand, Manly Bands is Transforming the Way Men Buy Wedding Rings

On today’s episode you’re going to learn about how a non-traditional strategy helped this bootstrapped 8-figure direct-to-consumer brand disrupt the traditional men’s wedding ring vertical…. Read more

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The Vital Role of Competitor and Keyword Research in DTC eCommerce

Posted on 29th May 2020, by Kunle Campbell in Paid Search The Vital Role of Competitor and Keyword Research in DTC eCommerce

On today’s episode we discuss keyword research, link building and the power of search and discoverability in your marketing funnel. If you want to learn… Read more

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Profitably Scale DTC eCommerce Customer Acquisition with Social Ads (NOT VC or PE Funding)

Posted on 14th May 2020, by Kunle Campbell in Paid Search Scale a D2C eCommerce Acquisition with Social Ads (NOT VC or PE Funding)

As the saying goes, ‘mastery is a commitment to becoming your best’… In the world of Performance Marketing, mastery is no small feat. It involves… Read more

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How DTC Watch Brand, UNDONE is Delivering Quality, Value and High Level Customization

Posted on 23rd April 2020, by Kunle Campbell in Paid Search How UNDONE is Delivering Quality, Value and High Level Customisation

Building your own brand in a mature and established vertical can be somewhat likened to being in a David and Goliath story, going against giants… Read more

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