Podcast
Learn from Fast Growing 7-8 Figure Online Retailers and eCommerce Experts
Are We Ready for Voice Commerce?
About the guests
Anmol Oberoi
Anmol Oberoi is the founder of Emitrr - a voice commerce platform for eCommerce merchants to enable voice ordering on Alexa and Google Home. Emitrr is a trusted Amazon partner. Anmol has 5 years of experience scaling marketing efforts of 2 multi-million $ Saas products. He loves playing basketball and reading about technology.
On today’s episode, we are joined by Anmol Oberoi, Founder of Emitrr – a voice commerce platform for eCommerce merchants and also an Amazon Partner for voice commerce.
We talk about,
- Core voice commerce concepts and why now is the right time for eCommerce merchants to start adoption.
- Amazon’s Alexa’s current dominance in the voice space
- Quantifying voice commerce outside of Amazon’s domain
- The convergence of voice and display screens with devices such as Echo Show
- Current limitations of Alexa outside of the home environment
- Stages of the customer journey, merchants should consider voice commerce
- Best practices for designing voice UI?
- The current size of the voice commerce space and what lies ahead in the future
Anmol also talks about five fundamental pillars to your voice commerce strategy,
- Focus on the user as real estate is limited
- Environment and context awareness
- There is no hierarchy in Voice
- Linguistics
- Focus on delivering short responses
It is a tactic and strategy-packed episode!
Links & Resources:
SPONSORS:
This episode is brought to you by:
Klaviyo
This episode is brought to you by Klaviyo
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That’s why 10,000 innovative brands have switched to Klaviyo.
What’s their secret to building customer relationships? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep the momentum going year-round. Just head on over to klaviyo.com/2x for more.
Facebook Group • Continue the Conversation
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About the host: Kunle Campbell
An ecommerce advisor to ambitious, agile online retailers and funded ecommerce startups seeking exponentially sales growth through scalable customer acquisition, retention, conversion optimisation, product/market fit optimisation and customer referrals.
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