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Scaling and Growing an Epidemic-proof D2C Brand – CROSSNET ?

Posted on 9th April 2020, by Kunle Campbell in Traffic Scaling and Growing an Epidemic-proof D2C Brand - CROSSNET ?

At a period where sales are plunging rapidly and stores are shutting down globally, the question most of us ask is: how do you create… Read more

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COVID-19 »»» eCommerce Isn’t Closed, It is Very Much Open!

Posted on 26th March 2020, by Kunle Campbell in Traffic COVID-19 »»» eCommerce Isn't Closed, It is Very Much Open!

These days are trying times; and for a lot of e-retailers, this is probably the biggest challenge we’ve ever had to face since the inception… Read more

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How to Turn Contact Centres to Profit Centres

Posted on 16th March 2020, by Kunle Campbell in Traffic How to Turn Contact Centres to Profit Centres

On today’s episode, we are joined by GQ Fu, a co-founder of LTVplus and a #cxnerd that is on a mission to rid the world… Read more

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Creating Effective Video Ads

Posted on 5th March 2020, by Kunle Campbell in Traffic

On today’s episode, Kunle goes deep into the subjects of emotional selling, developing video creatives and media buying scheduling. If you’re struggling with increasing your… Read more

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Social-Selling Platforms in China for Direct-to-Consumer Marketing ??

Posted on 20th February 2020, by Kunle Campbell in Traffic

In this episode, Kunle interviews Arnold Ma, Founder of Qumin, an award-winning Chinese digital creative agency based in London and Shanghai. Arnold is also the… Read more

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From DTC Crowdfunding to VC Funding in 12 months – Sheets and Giggles

Posted on 6th February 2020, by Kunle Campbell in Traffic From DTC Crowdfunding to VC Funding in 12 months - Sheets and Giggles

In this episode, Kunle chats with Colin McIntosh, the founder, and CEO of Sheets and Giggles, a digital native brand in the $12 billion bedding… Read more

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SMS Marketing Secret to 2X CLTV: Go Conversational

Posted on 19th December 2019, by Kunle Campbell in Traffic

In this episode, Kunle chats with Bogdan Constantin, Founder, and CEO at Voxie, a conversational commerce platform helping digital brands build relationships with their customers… Read more

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Predicted Customer Lifetime Value – Best-Kept Secret in eCommerce

Posted on 21st November 2019, by Kunle Campbell in Traffic

In this episode, Kunle shares the mic with Michael Greenberg, the founder, and CEO of Retina, a company that brings the power of artificial intelligence… Read more

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Scaling a Direct-to-Consumer Brand with Social Media Advertising

Posted on 14th November 2019, by Kunle Campbell in Traffic

In this episode, Kunle welcomes Erin Corn founder of Shorebird Media, a digital marketing agency that helps online businesses grow and scale. Erin walks us… Read more

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AUTOMATION [Facebook Ads] • CBO + Dynamic Creatives combo is Lethal

Posted on 24th August 2019, by Kunle Campbell in Traffic

On this episode, I discuss why and how the Facebook advertising platform is moving towards automation. With Campaign Budget Optimisation, advertisers are able to test… Read more

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