eCommerce Marketing Growth Hacks 

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The eCommerce Marketing Blueprint

Brand-driven Performance Marketing (BPM) with Facebook Advertising

Posted on 10th July 2020, by Kunle Campbell in Content Marketing for eCommerce Brand-driven Performance Marketing (BPM) with Facebook Advertising

On today’s episode, we talk about Brand-driven Performance Marketing (BPM) – a Facebook media buying methodology coined by Depesh Mandalia that is required in a… Read more

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How Manly Bands is Transforming the Way Men Buy Wedding Rings

Posted on 18th June 2020, by Kunle Campbell in Content Marketing for eCommerce Digital Native Brand, Manly Bands is Transforming the Way Men Buy Wedding Rings

On today’s episode you’re going to learn about how a non-traditional strategy helped this bootstrapped 8-figure direct-to-consumer brand disrupt the traditional men’s wedding ring vertical…. Read more

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Post COVID-19 Performance Marketing Preparedness

Posted on 8th June 2020, by Kunle Campbell in Content Marketing for eCommerce Post Covid-19 Performance Marketing Preparedness

As the lockdown eases in several countries and mask-wearing becomes a norm for most, on today’s episode, Kunle talks about what your performance marketing strategy… Read more

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How DTC Watch Brand, UNDONE is Delivering Quality, Value and High Level Customization

Posted on 23rd April 2020, by Kunle Campbell in Content Marketing for eCommerce How UNDONE is Delivering Quality, Value and High Level Customisation

Building your own brand in a mature and established vertical can be somewhat likened to being in a David and Goliath story, going against giants… Read more

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Coronavirus: eCommerce is witnessing explosive growth – Klaviyo

Posted on 16th April 2020, by Kunle Campbell in Content Marketing for eCommerce Coronavirus: eCommerce is witnessing explosive growth - Klaviyo

When we heard that eCommerce Sales were up by 30% in the last six weeks compared to the previous six weeks, we couldn’t help but… Read more

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Scaling and Growing an Epidemic-proof D2C Brand – CROSSNET ?

Posted on 9th April 2020, by Kunle Campbell in Content Marketing for eCommerce Scaling and Growing an Epidemic-proof D2C Brand - CROSSNET ?

At a period where sales are plunging rapidly and stores are shutting down globally, the question most of us ask is: how do you create… Read more

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COVID-19 »»» eCommerce Isn’t Closed, It is Very Much Open!

Posted on 26th March 2020, by Kunle Campbell in Content Marketing for eCommerce COVID-19 »»» eCommerce Isn't Closed, It is Very Much Open!

These days are trying times; and for a lot of e-retailers, this is probably the biggest challenge we’ve ever had to face since the inception… Read more

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Predicted Customer Lifetime Value – Best-Kept Secret in eCommerce

Posted on 21st November 2019, by Kunle Campbell in Content Marketing for eCommerce

In this episode, Kunle shares the mic with Michael Greenberg, the founder, and CEO of Retina, a company that brings the power of artificial intelligence… Read more

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Scaling a Direct-to-Consumer Brand with Social Media Advertising

Posted on 14th November 2019, by Kunle Campbell in Content Marketing for eCommerce

In this episode, Kunle welcomes Erin Corn founder of Shorebird Media, a digital marketing agency that helps online businesses grow and scale. Erin walks us… Read more

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How to Use TV Advertising To Sell Physical Products w/ Scott MacDonell

Posted on 6th December 2018, by Kunle Campbell in Content Marketing for eCommerce

Scott MacDonell launched television advertising for LegalZoom.com and scaled it to almost $20 million in spend annually. He wrote the first Wix.com TV ad is… Read more

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