The eCommerce Marketing Blueprint
On today’s episode, we talk about Brand-driven Performance Marketing (BPM) – a Facebook media buying methodology coined by Depesh Mandalia that is required in a… Read more
Read more...On today’s episode you’re going to learn about how a non-traditional strategy helped this bootstrapped 8-figure direct-to-consumer brand disrupt the traditional men’s wedding ring vertical…. Read more
Read more...As the lockdown eases in several countries and mask-wearing becomes a norm for most, on today’s episode, Kunle talks about what your performance marketing strategy… Read more
Read more...Building your own brand in a mature and established vertical can be somewhat likened to being in a David and Goliath story, going against giants… Read more
Read more...When we heard that eCommerce Sales were up by 30% in the last six weeks compared to the previous six weeks, we couldn’t help but… Read more
Read more...At a period where sales are plunging rapidly and stores are shutting down globally, the question most of us ask is: how do you create… Read more
Read more...These days are trying times; and for a lot of e-retailers, this is probably the biggest challenge we’ve ever had to face since the inception… Read more
Read more...In this episode, Kunle shares the mic with Michael Greenberg, the founder, and CEO of Retina, a company that brings the power of artificial intelligence… Read more
Read more...In this episode, Kunle welcomes Erin Corn founder of Shorebird Media, a digital marketing agency that helps online businesses grow and scale. Erin walks us… Read more
Read more...Scott MacDonell launched television advertising for LegalZoom.com and scaled it to almost $20 million in spend annually. He wrote the first Wix.com TV ad is… Read more
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