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The eCommerce Marketing Blueprint

FitTrack’s Journey to $100M GMV

Posted on 26th August 2021, by Kunle Campbell in Strategy FitTrack's Journey to $100M GMV

On today’s episode, Kunle is joined by Jeff Sawyer Lee, Founder of FitTrack. Jeff is a Toronto-based entrepreneur and growth marketer who has taken multiple… Read more

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How Mikey Moran Leveraged Showrooms to Drive Online LTV for Private Label Extensions

Posted on 19th August 2021, by Kunle Campbell in Strategy How Mikey Moran Leveraged Showrooms to Drive Online LTV for Private Label Extensions

On today’s episode, Kunle is joined by Mikey Moran, Founder and CEO of Private Label Extensions, a hair extension, and technology company helping entrepreneurs launch… Read more

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Quick wins for eCommerce Success – Strategies and Tactics for Super-Quick Results

Posted on 12th August 2021, by Kunle Campbell in Strategy Quick wins for eCommerce Success - Strategies and Tactics for Super-Quick Results

On today’s episode, Kunle is joined by Jessica Totillo Coster, Founder of eCommerce Badassery. Jessica is an LA-based eCommerce & Email Marketing Strategist for boutique… Read more

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Identity is Future of the Online Checkout

Posted on 5th August 2021, by Kunle Campbell in Strategy Identity is Future of the Online Checkout

On today’s episode, Kunle is joined by Domm Holland, Co-Founder of Fast, the world’s fastest online login and checkout platform. Fast is a San Francisco… Read more

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How Brian Sloan Grew A DTC Sex Toy Company To 8-Figures

Posted on 29th July 2021, by Kunle Campbell in Strategy

On today’s episode, Kunle is joined by Brian Sloan, Founder of Autoblow. His company, Very Intelligent Ecommerce Inc., achieved 8-figure yearly sales, with only two… Read more

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Scaling Customer Relationships with Conversational SMS Marketing

Posted on 22nd July 2021, by Kunle Campbell in Strategy Scaling Customer Relationships with Conversational SMS Marketing

On today’s episode, Kunle is joined by Lisa Popovici, Co-Founder at Cartloop – a done-for-you SMS marketing platform that helps Shopify brands build better customer… Read more

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Applying First Principles Thinking to eCommerce Success w/ Jason Wong, Doe Lashes

Posted on 15th July 2021, by Kunle Campbell in Strategy

On today’s episode, Kunle is joined by Jason Wong, Founder, Doe Lashes + Wonghaus. Jason is a seasoned expert at all things eCommerce and has… Read more

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Using ‘Gated Product Launches’ to Rev Up VIP Customer Purchases

Posted on 8th July 2021, by Kunle Campbell in Strategy Using 'Gated Product Launches' to Rev Up VIP Customer Purchases

On today’s episode, Kunle is joined by Jordan West, Co-Founder of Little and Lively Clothing + Mindful Marketing Co. Jordan is a multi brand and… Read more

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Running Usability Testing in DTC for Continuous Website UX Improvement

Posted on 1st July 2021, by Kunle Campbell in Strategy Running Usability Testing in DTC for Continuous Website UX Improvement

On today’s episode, Kunle is joined by Quinn Zeda, Founder and CEO of Conversion Crimes – a user testing platform that helps DTC and eCommerce… Read more

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An Operations Manual to Effectively Execute Influencer Marketing

Posted on 24th June 2021, by Kunle Campbell in Strategy An Operations Manual to Effectively Execute Influencer Marketing

On today’s episode, Kunle is joined by Taylor Lagace, Managing Partner at Kynship – an Influencer Marketing Agency. Taylor’s previous appearance on the show is… Read more

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