Podcast

Learn from Fast Growing 7-8 Figure Online Retailers and eCommerce Experts

EPISODE 209

Merging Personalized Onsite Experiences with Email Messaging • Klaviyo:BOS

Posted on: 10th October 2019

So back in Season 3 Episode 49, I interviewed Jan Soerensen from Nosto about the role of artificial intelligence in eCommerce personalization. I got to catch… Read more

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EPISODE 208

Investing in Owned Channels: Email, FB Messenger, Push Notifications , SMS • Klaviyo:BOS

Posted on: 09th October 2019

Interview #2 at KlaviyoBOS ’19 with Jeremy Horowitz from the Messenger Mastermind Podcast. Jeremy talks about the pressing importance to invest in owned marketing channels,… Read more

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EPISODE 207

How Death Wish Coffee Use Newsletters to Grow Customer Loyalty • Klaviyo:BOS

Posted on: 08th October 2019

So this is interview #1 at the Klaviyo:BOS 2019 conference with Will Critcher, Head of Direct Marketing, Death Wish Coffee. Will explains, Death Wish Coffee’s newsletter… Read more

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EPISODE 206

Klaviyo:BOS 2019 Conference

Posted on: 08th October 2019

So I am back from Boston after what was a pretty much an insanely exciting 2-day experience at #KlaviyoBOS ’19 conference. The focus of the… Read more

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EPISODE 205

The Case for Magento Ecommerce Platform

Posted on: 20th September 2019

On today’s episode, Kunle interviews Fayyaz Khattak, a Magento Community Manager at Cloudways – A managed cloud hosting platform. We discuss, Why Magento commerce is the… Read more

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EPISODE 204

eCommerce Email Marketing Automation – Biggest Mistakes

Posted on: 12th September 2019

The core of email marketing is customer lifecycle marketing. This means nurturing your contacts from the awareness stage through to desire, action and loyalty/advocacy stages…. Read more

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EPISODE 203

Product Sourcing from China, Asia and Trade Shows w/ David Hoffman

Posted on: 05th September 2019

David Hoffmann is a Hong Kong-based Supply Chain expert with over 15 years experience shipping product to the volume of $200M/year to over 40 countries… Read more

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EPISODE 202

AUTOMATION [Facebook Ads] • CBO + Dynamic Creatives combo is Lethal

Posted on: 24th August 2019

On this episode, I discuss why and how the Facebook advertising platform is moving towards automation. With Campaign Budget Optimisation, advertisers are able to test… Read more

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EPISODE 201

WHY DO PEOPLE BUY?

Posted on: 17th August 2019

So WHY Do People Buy from You? This was a big question I asked myself when I launched an ecommerce store having been consulting for… Read more

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EPISODE 200

Pricing Strategies for Amazon Sellers & eCommerce Brands • Paulina Masson

Posted on: 10th August 2019

Paulina is an Amazon seller and has lots of knowledge around the psychology of pricing and how it affects buying behaviours. She is also a… Read more

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