On today’s episode, we talk with Gabby Slome, the CEO of Ollie, a New York-based subscription service dedicated to delivering the healthiest food for dogs.
It launched in 2015, raising $17 million in funding in its first two years and is an 8-figure in revenue business at the time of this interview.
We talk about how Ollie’s founders, Randy Jimenez, Alex Douzet and Gabby Slome got it off the ground, raised funding and the growth strategies.
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2:58 Ollie intro
4:02 Who is Gabby Slome
12:55 Concept of entrepreneur and residence
17:38 Initial team
19:05 How do you connect acquisition to retention
26:26 Customer lifetime value cohort
28:39 Paid media
Look for raw talent, intelligence, passion and culture fit
Google analytics, Excel and Zendesk
Thinking that we needed to go with food veterans
Learn from what others are doing, test for yourself
The network of other founders I’ve spoken to
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