Podcast

Learn from Fast Growing 7-8 Figure Online Retailers and eCommerce Experts

EPISODE 170 25 mins

10X Ecommerce Growth Playbook for 2019

Posted on 11th January 2019 ,
by Kunle Campbell


About the guests

Kunle Campbell

Kunle Campbell

Kunle advice and helps direct-to-consumer retail brands profitably acquire customers through paid media, conversion optimization, and search marketing.
He is also sometimes referred to as ’the ecommerce traffic and conversions guy’.
Kunle hosts the 2X eCommerce Podcast, a top charting podcast on iTunes business and marketing categories.



Here’s a summary of actions to take to drive 10X growth in 2019.

  1. Acquisition – The one channel strategy is over
  2. Checkout – Upsell upsell upsell – Upgrade your checkout and post-sales processes – AO.com, case in mind
  3. Email automation is key – get your flows in order for 2019. Most important flows, welcome series, cart abandonment series, win-back, up-sells,
  4. 10X Your Top of the Funnel Traffic – e.g. a YouTube channel, Video, regional TV advertising
  5. Run Flash Sales
  6. Evaluate customer feedback – get feedback from customers, customer support logs. Know what is marketing saying?
  7. Personalize your brand. Double down on your brand story and amplify

– – –

Timestamps

4:20 Things to take note of
6:30 7 Tips/Strategy
19:30 Find source of massive quality traffic
23:35 Running flash sale

 

SPONSORS:

This episode is brought to you by:

Klaviyo

Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs.  Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on  www.klaviyo.com.


About the host:

Kunle Campbell

An ecommerce advisor to ambitious, agile online retailers and funded ecommerce startups seeking exponentially sales growth through scalable customer acquisition, retention, conversion optimisation, product/market fit optimisation and customer referrals.

Learn from eCommerce Entrepreneurs & Marketing Experts


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