Mitch Gruber is an Account Executive at Klaviyo and has worked on over 350+ Klaviyo email accounts! If you are behind on email marketing for next week’s BIG Black Friday and Cyber Monday Sales event, listen in as we cover exactly what you need to have in place over the coming days to rev-up sales.
Mitch talks about the 4 must have Flows:
Send 2-3 emails, 1 hour, 1 day and 3 days after abandonment
Send 1-2 emails
Lock it down as messaging is important.
Ensure that you include a brand overview, your WHY and
get people involved in the brand.
Send a thank you message that engages wit your customer.
3:17 Mitch Gruber Intro?
6:48 Quick actions to maximize the black Friday – cyber Monday period
9:35 When to send the first broadcast email?
10:54 Sending offers
13:33 The best times to send your broadcast emails?
18:06 What makes Klaviyo standout?
23:35 Top must have email sequences/flows for people need to get done
31:40 Top email resources
This episode is brought to you by:
Klaviyo is a game-changing email automation tool specifically built for scaling eCommerce businesses. I am not just saying it…I use Klaviyo in my ecommerce store as well in a number of stores I advise for. With Klaviyo, in just a few clicks you are able to activate pre-built email automation flows such as cart abandonment, up-sells and win-backs. Klaviyo also seamlessly integrates with Facebook Audiences. If you’re an eCommerce manager, I cannot recommend Klaviyo enough. Give Klaviyo a try today on www.klaviyo.com.