eCommerce Marketing Growth Hacks 

How Omni-Channel Brands Can Harness the Power of Amazon

Posted on 19th February 2015, by Nathan Grimm in Strategy

Amazon has long been a large and growing presence in the retail landscape. Its rapid growth continues as Amazon recently cracked the list of top 10 U.S. retail stores. In addition to impressive sales growth Amazon has grown as a product search engine, capturing many more product searches than Google. It is a destination for consumers to research products, read reviews, and compare prices. The numbers clearly demonstrate that Amazon is a large opportunity for increased sales but an omni-channel

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The Need for Retailers to Improve Data Quality

Posted on 22nd March 2018, by Chris Boaz in Strategy

Many retailers still don’t understand the real consequences of dirty data – both in terms of financial loss and damaged reputations. And they often underestimate how much this can damage their business – and affect their customers. Having worked with a huge range of companies over the last two decades, the team at PCA Predict was inspired to find out exactly how much poor data quality really costs businesses. In our recent report – Fixing Failed Deliveries: Improving Data Quality

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How to Extend a Marketplace Only Business to Sell on an Ecommerce Website

Posted on 31st May 2016, by Richard Protheroe in Marketplaces

The biggest criticism of marketplace online retailers is that they are far too complacent. I’ve seen it first hand, there are an abundance of powersellers on eBay who are stuck in their comfort zone and refuse to branch out. It can be understandable though, you’ve mastered a specific marketplace, you have your customer base and you don’t have the time or resources to kick start your own webstore. You may find yourself asking, what challenges will I face with setting up

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eCommerce Marketing Growth Hacks