Many retailers still don’t understand the real consequences of dirty data – both in terms of financial loss and damaged reputations. And they often underestimate how much this can damage their business – and affect their customers. Having worked with a huge range of companies over the last two decades, the team at PCA Predict was inspired to find out exactly how much poor data quality really costs businesses. In our recent report – Fixing Failed Deliveries: Improving Data Quality

The biggest criticism of marketplace online retailers is that they are far too complacent. I’ve seen it first hand, there are an abundance of powersellers on eBay who are stuck in their comfort zone and refuse to branch out. It can be understandable though, you’ve mastered a specific marketplace, you have your customer base and you don’t have the time or resources to kick start your own webstore. You may find yourself asking, what challenges will I face with setting up